Tanya Lacy writes on Opportunities for Entrepreneurs at the BoP

Solution based services

In the BoP markets of Asia, Africa and South America, many western organisations (both government and non-government) are based. Often, the local workers who provide services to these environments perform under the standard of their employer. Imagine a ready made (franchised) workforce. Wages were negotiated on behalf of the locals at good and not ridiculous rates, and the employer or client had their standards met.

Extrapolate this to Cleaners, Maids, Nannies, Drivers and Gate Keepers. At many orphanages and schools where English needs to be taught, there are opportunities for tutoring services that provide a service. Think Nursing, Midwifery, Aged Care. While these concepts would need to be tailored to the local market and models priced up accordingly, the enterprise opportunity this provides for the local BoP Market is incredible, and the intellectual property export and new market opportunity this presents to the likes of a franchise brand is extraordinary.

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